The evolution of delegated administration privileges (DAP) into granular delegated administration privileges (GDAP) marks a significant shift in Microsoft’s approach to managing partner access to customer environments. This transition comes as part of Microsoft’s ongoing efforts to strengthen the security of their partner ecosystem while ensuring that managed service providers (MSPs) can still access the resources they need to provide high-quality services to their clients.
What is GDAP?
Granular Delegated Administration Privileges (GDAP) is a security feature introduced by Microsoft to ensure that partners have the necessary access to customer environments but in a way that adheres to the Zero Trust security model. Unlike traditional DAP, which gave partners broader and often unfettered access, GDAP is designed to be more precise and restrictive, limiting partners’ access to only the tools and resources that are strictly necessary for them to perform their tasks.
The Zero Trust model relies on the principle of “least privilege,” meaning that every action a partner takes within a customer’s environment should be based on clear authorization and should only allow access to the minimal amount of data needed to complete the task at hand. By implementing GDAP, Microsoft seeks to adhere to this security model, reducing the potential risks associated with over-privileged access.
The Transition from DAP to GDAP
The transition from DAP to GDAP represents a major shift in how Microsoft handles partner access to customer accounts. Previously, under DAP, partners could access a broad range of tools and data within a customer’s environment. While this provided convenience for partners managing multiple customers, it also opened the door to significant security vulnerabilities. A breach in one area could potentially compromise a customer’s entire environment.
With the introduction of GDAP, Microsoft has taken a more cautious approach. The goal is to restrict access to only what’s necessary for a partner’s role, ensuring that any access granted is specific and temporary, reducing the scope of risk.
By the end of July, Microsoft will disable DAP altogether, forcing MSPs to switch over to GDAP for all their partner relationships. This transition ensures that all MSPs operate in compliance with Microsoft’s updated security protocols. For partners who still maintain DAP relationships with customers, there is a clear deadline to make the switch to GDAP. For new customers or businesses coming on board, will prompt partners to establish GDAP right from the start.
How Does GDAP Benefit MSPs?
While the transition to GDAP might seem challenging initially, it brings several key benefits for MSPs who are ready to embrace the change.
- Improved Security: The most obvious benefit is the enhanced security that comes with restricting access to only what is necessary. By limiting a partner’s privileges within a customer’s environment, Microsoft ensures that any potential security threats are minimized. With data breaches and cybersecurity concerns growing daily, partners who adopt GDAP will be able to demonstrate their commitment to secure, risk-free operations.
- Trust and Compliance: With Zero Trust principles becoming standard across many industries, transitioning to GDAP helps MSPs stay ahead of the curve in terms of compliance. For MSPs working in regulated industries or regions with strict data protection laws, GDAP ensures that the security practices are aligned with those regulations.
- Better Visibility and Control: GDAP allows MSPs to have better control over the services they provide. Instead of managing all access rights in a blanket manner, MSPs can now ensure that they only access the tools and resources they need. This adds an additional layer of transparency and accountability in service delivery, which clients will appreciate.
- Simplified Management: With more precise access control in place, MSPs will have more straightforward management of their customer relationships. The use of GDAP ensures that access rights are well-defined and that partners can easily track which privileges are granted to each team member, simplifying internal operations.
Impact on MSPs’ Onboarding and Client Relationship
The move to GDAP will undoubtedly change the way MSPs onboard new clients. In the past, establishing a relationship between an MSP and a customer often involved little more than enabling DAP access to the customer’s Microsoft environment. Under the new system, partners will need to be proactive in setting up GDAP and ensuring that all access requirements are clearly defined and compliant with Microsoft’s updated standards.
This may involve additional administrative steps, especially when managing multiple customer relationships simultaneously. However, the benefits of this approach are significant, as it helps MSPs ensure that they are always adhering to security best practices and compliance standards. As the cybersecurity landscape continues to evolve, partners who adapt early to GDAP will be better positioned to maintain a competitive edge in the market.
Transitioning and Getting Started with GDAP
For MSPs who are new to GDAP or who still have a significant number of DAP relationships in place, transitioning can seem daunting. However, the process is relatively straightforward if approached in an organized and strategic manner.
- Review Existing Relationships: Partners should begin by auditing their current DAP relationships. Understanding which customers still have DAP in place and mapping out the steps required to transition to GDAP will be key.
- Establish GDAP for New Clients: For any new customers coming on board, the process will be much simpler. will prompt partners to set up GDAP during the checkout process, ensuring that the transition happens seamlessly for new clients.
- Communicate with Customers: It’s essential to communicate the changes to clients early and ensure they understand the importance of the transition. MSPs can position GDAP as a benefit by explaining how it enhances the security and compliance of their environment.
- Training and Education: MSPs should invest in training their teams on GDAP’s technical aspects, ensuring they understand the implications of this transition and how to manage access more effectively moving forward.
GDAP is not just a change in Microsoft’s administrative approach; it’s a fundamental shift in how access and security are managed in the modern cloud environment. While it may require MSPs to adjust their operations and workflows, the enhanced security and compliance benefits make it a worthwhile transition. By taking the time to understand the new model and preparing for the switch, MSPs can not only comply with Microsoft’s requirements but also improve their security practices, build customer trust, and remain competitive in an increasingly complex technological landscape.
Understanding Azure Reserved Instances (RIs) and New Self-Service Model
In addition to the transition to GDAP, the May 1 shift to a self-service model for Azure Reserved Instances (RIs) and Azure Savings Plans marks another significant change for Microsoft partners. Previously, Azure RIs and savings plans were managed through the Marketplace, but this change empowers partners by giving them more direct control over how they manage these products, which in turn enhances their ability to serve clients more effectively.
What are Azure Reserved Instances and Savings Plans?
Azure Reserved Instances (RIs) are a way for organizations to commit to purchasing cloud resources at a discount in exchange for a one- or three-year commitment. By paying upfront for a specific amount of computing power (usually virtual machines or storage), customers can save significantly compared to pay-as-you-go rates. These RIs allow users to pre-allocate resources, providing cost predictability and potentially lowering operational expenses.
Azure Savings Plans are similar to RIs, but with greater flexibility. Instead of being tied to a specific instance type or region, Azure Savings Plans offer savings based on compute usage across various services and regions, allowing more adaptability for customers as their cloud infrastructure evolves.
Historically, partners had to go through a centralized interface ( Marketplace) to purchase RIs or savings plans for their customers. However, with the new self-service model, partners can now directly purchase, upgrade, downgrade, and cancel RIs and savings plans via the Azure Management Portal, streamlining the process and allowing for immediate provisioning.
The Transition to Self-Service Model
Prior to the changes, the Marketplace acted as a centralized hub for partners to manage Azure services, including RIs. This required partners to go through an intermediary system to perform most of the necessary tasks, which sometimes resulted in delays, miscommunication, or added complexity in handling purchases and adjustments to customer subscriptions.
With the self-service model, partners can now operate directly within the Azure Management Portal. This shift gives partners the ability to:
- Purchase RIs and Savings Plans: Partners can now select the specific services and resources their customers need and purchase RIs or savings plans directly within the portal.
- Provision and Manage RIs: Beyond purchasing, partners now have the ability to provision RIs immediately. They can select the configurations, adjust the parameters, and allocate resources in real-time, significantly improving the efficiency of the provisioning process.
- Upgrade and Downgrade: Previously, upgrades or downgrades would have been complicated and required communication through intermediaries. The new self-service model allows partners to upgrade or downgrade their Azure RIs without needing assistance, offering greater flexibility to match customer needs.
- Cancel RIs and Savings Plans: The self-service model allows partners to easily cancel RIs or savings plans within the Azure Management Portal, providing the ability to scale down when resources are no longer needed, reducing waste and optimizing cost savings for their clients.
This shift is beneficial because it eliminates intermediaries, reducing friction and offering partners more direct control over their customers’ cloud infrastructure. The ability to manage RIs on demand will help partners better serve clients by ensuring that resources are always aligned with their needs and providing them with more cost-effective solutions.
Billing Adjustments and Impact on Partners
One important consideration when transitioning to a self-service model for RIs is the change in billing practices. Previously, Azure Reserved Instances were billed in advance, which meant that customers paid upfront for their committed usage. With the new model, billing for RIs has shifted to arrears, meaning that payments will be made after the resources have been used rather than before. This adjustment in billing practices aligns with the broader trend toward more flexible cloud billing models and offers benefits to both customers and partners.
Partners who had already purchased Azure RIs and savings plans before the May 1 transition are not impacted by these billing changes, but new purchases will follow the new billing structure. For many customers, this change can improve cash flow management, as they no longer need to pay upfront, but instead can pay after consumption. It also helps in ensuring more accurate billing, as clients only pay for what they use.
This new model offers more opportunities for partners to help their clients optimize their cloud consumption. With more flexibility in how RIs and savings plans are managed, clients can scale their resources up or down based on their needs, which in turn can lead to better utilization and cost savings.
Impact on Partners and Customers
The self-service model also empowers partners to better manage their customer relationships. Partners are now in control of their clients’ Azure resource configurations and can make adjustments instantly. This ability to make rapid changes ensures that clients are not over-provisioned or under-provisioned, which can lead to cost inefficiencies.
For customers, the shift to a self-service model provides more flexibility and transparency. They can now monitor and adjust their own resource allocation, without waiting for an intermediary to manage these changes. This self-sufficiency improves the overall cloud experience, as customers can more easily optimize their cloud infrastructure.
Furthermore, the move to arrears billing and more direct control over the provisioning of RIs can lead to better alignment with actual usage patterns, ensuring that customers are not paying for unused resources. By providing clients with a clearer view of their cloud resource usage, partners can help them make more informed decisions and drive further cost savings.
Best Practices for Partners
While the transition to the self-service model is largely beneficial, partners should take the following best practices into account to maximize the impact of these changes:
- Educate Clients on the New Model: Partners should educate their clients about the new self-service model and the changes to billing. It’s important to highlight the flexibility of the system and the potential for better cost control.
- Monitor Usage and Provide Guidance: Even though customers now have more control over their RIs, partners should continue to monitor usage patterns and provide guidance on how to optimize their configurations. By maintaining an advisory role, partners can continue to add value by ensuring that their clients are using the most cost-effective configurations.
- Stay Updated with Changes: Cloud services are constantly evolving, and partners should stay updated with new features, discounts, and changes to billing practices within the Azure Management Portal. Being proactive in understanding these changes will help partners better serve their customers.
- Leverage Azure Tools: Partners should take advantage of the Azure Management Portal’s features, such as cost analysis and recommendations, to help clients make informed decisions about their cloud resources. By leveraging these tools, partners can provide a more comprehensive service and ensure that their clients are always getting the best value from their cloud investments.
The transition to a self-service model for Azure RIs and savings plans is an exciting opportunity for partners. By providing more control, transparency, and flexibility, this new model helps partners serve their clients better and optimize costs. As cloud consumption grows, this shift will allow partners to scale their services efficiently, creating more opportunities for revenue generation and customer retention.
In conclusion, the introduction of the self-service model for Azure RIs is a pivotal change in how managed service providers (MSPs) manage and interact with Microsoft’s cloud services. This model empowers partners by offering direct control over the entire process—from purchasing to provisioning to canceling. At the same time, it allows clients to have more flexibility and transparency in how they consume Azure resources. The ability to manage Azure RIs in real-time not only improves operational efficiency but also optimizes cost savings, creating a win-win situation for both partners and their customers.
Microsoft Cloud Partner Program – A Guide to Designations and Benefits
Microsoft’s Cloud Partner Program (MCPP) offers a structured way for managed service providers (MSPs) to achieve designations that validate their proficiency in different Microsoft cloud solutions. The MCPP is designed to ensure that MSPs have the necessary skills and customer success metrics to deliver high-quality solutions across Microsoft’s vast ecosystem, from Azure to Microsoft 365, Dynamics 365, and Power Platform.
What is the Microsoft Cloud Partner Program?
The Microsoft Cloud Partner Program is a comprehensive initiative that helps partners demonstrate their expertise in specific areas of Microsoft technologies. This program provides partners with recognition in the form of designations, which are awarded based on criteria such as customer success, performance, and skills. These designations offer several benefits, including access to exclusive product benefits, incentives, technical support, and more.
To achieve a designation within the MCPP, MSPs must demonstrate competence in the three core areas:
- Performance: This involves metrics related to net customer adds (i.e., the ability to acquire and retain customers). The performance criteria are essential for evaluating how successful a partner is in driving business growth.
- Skilling: This focuses on the certifications and skills that the partner organization possesses. The more advanced and diverse the certifications, the higher the skilling score.
- Customer Success: This evaluates a partner’s ability to grow usage and deploy solutions that effectively solve client challenges. This includes analyzing solution deployments, customer feedback, and measurable success outcomes.
How to Earn a Designation in the Microsoft Cloud Partner Program
To earn a designation within the MCPP, an MSP must meet specific criteria in each of the three areas outlined above. A minimum of 70 points is required, with each category contributing to the total score.
Here’s how MSPs can approach earning a designation:
1. Performance – Net Customer Adds
The performance metric primarily assesses the ability of the MSP to grow its customer base. This includes tracking net new customer adds, renewals, and retention. Microsoft tracks the growth in terms of customers gained and the longevity of those relationships. MSPs that demonstrate a steady increase in customer acquisition and retention are rewarded with higher performance scores.
Partners can improve their performance by focusing on customer satisfaction, enhancing service offerings, and investing in customer relationships. By providing high-value services and support, MSPs can increase their retention rates, which directly boosts their performance score.
2. Skilling – Certifications and Training
Skilling is one of the most important aspects of earning a designation in the MCPP. Microsoft offers a wide range of certifications and training programs across its technology stack, from Azure and Dynamics 365 to Microsoft 365 and Power Platform. Partners must demonstrate that they have intermediate and advanced certifications in their areas of focus.
MSPs can enhance their skilling metrics by ensuring that their teams are constantly up-to-date with Microsoft’s certifications. This includes obtaining certifications in cloud technologies, data analysis, and AI solutions. Microsoft also emphasizes the importance of continuous learning, so it is vital for MSPs to regularly train and upskill their staff to stay current with new Microsoft innovations.
3. Customer Success – Usage Growth and Solution Deployments
The customer success metric evaluates the effectiveness of an MSP’s solutions in achieving desired business outcomes for customers. It takes into account how well the MSP is utilizing Microsoft solutions to drive growth and success for its clients. This includes analyzing the adoption of Microsoft technologies, solution deployments, and the resulting customer satisfaction.
MSPs can improve their customer success score by focusing on delivering impactful solutions that not only meet but exceed client expectations. Building strong relationships with clients, understanding their needs, and providing tailored solutions that align with their business goals are key strategies for success.
What Do You Get with an MCPP Designation?
Achieving a designation in the Microsoft Cloud Partner Program opens up several benefits for MSPs. These include:
1. Product Benefits
Once an MSP achieves a designation, they gain access to exclusive Microsoft product benefits. These can include discounted software and services, beta access to new products, and early previews of upcoming Microsoft technologies. These benefits help MSPs stay ahead of the curve and provide their clients with the latest solutions.
2. Incentives and Rebates
Partners who achieve a designation also become eligible for various financial incentives and rebates. These incentives are structured to reward MSPs for their performance, whether it’s through new customer acquisition, usage growth, or successful solution deployments. By meeting the requirements set out by Microsoft, MSPs can earn rebates that help offset costs and improve profitability.
3. Go-To-Market Support
With a designation, partners receive additional go-to-market support from Microsoft. This can include marketing resources, co-branded materials, and funding for campaigns. Microsoft often works with its designated partners to co-market their solutions, ensuring that the MSP’s offerings get maximum exposure. This can help MSPs attract new customers and enhance their brand recognition in the market.
4. Technical Support and Advisory Hours
Designated partners also receive enhanced technical support and advisory hours from Microsoft. This support can be invaluable, especially when troubleshooting complex customer issues or implementing cutting-edge Microsoft solutions. Partners can access expert advice, best practices, and personalized support that helps them provide the best possible service to their customers.
5. Training and Enablement Resources
Partners in the MCPP gain access to extensive training and enablement resources. Microsoft offers a variety of programs designed to help partners deepen their expertise, develop new skills, and stay current with emerging technologies. These resources can range from online training courses to technical boot camps, ensuring that MSPs are well-equipped to handle the evolving needs of their clients.
Restrictions and Eligibility
While the MCPP offers a wealth of benefits, there are some restrictions and eligibility requirements to keep in mind. For instance, only certain types of partners are eligible for certain designations, and there may be specific requirements related to the size or focus of an MSP’s business.
Additionally, some of the incentives and product benefits come with specific terms and conditions. Partners need to ensure they meet the ongoing performance, skilling, and customer success criteria to maintain their designation status. Regular assessments and audits are performed by Microsoft to ensure that partners continue to meet the necessary standards.
The Path to MCPP Designation for MSPs
For MSPs looking to achieve a designation, the key is to consistently meet and exceed the requirements set by Microsoft. Here are some actionable steps MSPs can take to improve their chances:
- Focus on Customer Success: The more you help your customers succeed with Microsoft solutions, the higher your customer success score will be. Take the time to understand your clients’ pain points and deliver tailored solutions that meet their needs.
- Invest in Skilling: Encourage your team to pursue certifications and training in relevant Microsoft technologies. Stay up-to-date with the latest advancements in the Microsoft ecosystem and prioritize continuous learning.
- Track Your Performance: Continuously monitor your performance metrics, including customer additions, renewals, and retention rates. Ensure that your sales and customer service teams are aligned with your growth goals and focused on providing exceptional service to your customers.
- Leverage Microsoft’s Resources: Utilize the technical support, marketing materials, and training provided by Microsoft to improve your offering and expand your business.
By following these best practices and staying focused on delivering value to your clients, MSPs can earn a designation in the MCPP and unlock the full range of benefits that come with it.
Achieving a designation in the Microsoft Cloud Partner Program is a clear indication of an MSP’s expertise and success in the Microsoft ecosystem. The program offers a structured approach to building a thriving business, improving customer relationships, and growing in the cloud space. By focusing on performance, skilling, and customer success, MSPs can ensure that they are well-positioned to leverage the benefits that Microsoft offers, providing better services and achieving greater business outcomes.
One Cloud Program and Microsoft Incentives for Managed Service Providers
In today’s rapidly evolving cloud landscape, Managed Service Providers (MSPs) need to leverage the right tools, incentives, and programs to stay competitive. The One Cloud program offers MSPs a unique opportunity to transact across the entire Microsoft stack, from Azure and Microsoft 365 to Dynamics 365 and Power Platform. By utilizing the One Cloud program, MSPs can maximize their earning potential, reduce churn, and foster growth by offering a full suite of Microsoft solutions to their customers.
The integration of Microsoft’s cloud solutions with platform provides partners with a seamless experience that enhances productivity, supports scalability, and allows for faster growth. This section will explore how the One Cloud program works, its benefits, and how MSPs can leverage the program to boost their business.
What is One Cloud?
One Cloud is an innovative program designed to help MSPs streamline their business processes and grow their operations by transacting all of Microsoft’s cloud solutions through a single platform. Instead of managing separate relationships with different vendors for Azure, Microsoft 365, Dynamics 365, and Power Platform, MSPs can now work with to access and manage these products from a unified point of contact.
The goal of the One Cloud program is to create a comprehensive, integrated approach that provides MSPs with the tools they need to offer a full range of Microsoft products and services. This all-encompassing approach not only maximizes the earning potential of MSPs but also helps them build long-term, sustainable relationships with their customers.
Benefits of the One Cloud Program
The One Cloud program offers MSPs several key advantages that can significantly improve their bottom line. Below are some of the main benefits of participating in the program:
1. Maximized Earning Potential
By offering the full suite of Microsoft products through the One Cloud program, MSPs can maximize their earnings by adding more value to each customer relationship. The program allows MSPs to bundle various Microsoft products into a single offering, making it easier for them to upsell, cross-sell, and retain customers.
MSPs can earn a greater share of customer spending by presenting Microsoft’s cloud solutions as a unified package. Additionally, by providing customers with multiple Microsoft services, MSPs can help customers realize the full potential of their Microsoft investments, creating deeper engagements and increasing revenue opportunities.
2. Increased Customer Adds
The One Cloud program helps MSPs attract new customers by providing a comprehensive suite of solutions that meet various business needs. As fewer than 8% of partners transact across the entire Microsoft stack, those that do are responsible for more than 60% of the annual revenue in the channel.
This means that by offering Microsoft 365, Azure, Dynamics 365, and Power Platform together, MSPs can differentiate themselves from the competition and appeal to a broader audience. The One Cloud program’s integrated approach makes it easier for MSPs to bring in new clients, as businesses are increasingly looking for vendors who can offer a complete solution rather than individual products.
3. Faster Growth
MSPs who leverage One Cloud can experience faster growth by accessing a streamlined process for managing and selling Microsoft cloud solutions. The ease of transacting across all of Microsoft’s offerings through a single platform reduces the time it takes to onboard new customers and scale operations.
Additionally, by offering Microsoft’s entire cloud ecosystem, MSPs can better serve clients who require a variety of services, increasing their chances of building long-term, high-value relationships. This, in turn, allows MSPs to achieve more rapid expansion in the marketplace.
4. Reduced Churn
One of the key challenges for MSPs is reducing customer churn. By offering Microsoft’s full cloud suite, MSPs can become the go-to provider for all of their customers’ cloud needs. This creates deeper relationships with clients and reduces the likelihood of customers switching to competitors who may only offer one or two Microsoft solutions.
The One Cloud program’s ability to centralize all Microsoft solutions into one offering ensures that customers have access to a cohesive, integrated set of tools. As a result, customers are more likely to stay with the same provider for all their cloud needs, thereby reducing churn and increasing customer lifetime value.
5. Comprehensive Support
One Cloud program provides MSPs with comprehensive support across all Microsoft solutions. Whether an MSP is helping a customer deploy Microsoft 365, manage Azure, or implement Dynamics 365, the team of experts is available to offer guidance, troubleshooting, and technical assistance.
This support can be invaluable for MSPs who may not have deep expertise in every Microsoft product. The extensive resources help MSPs avoid roadblocks, improve operational efficiency, and enhance their overall service offerings.
6. Improved Time-to-Market
By consolidating all Microsoft cloud solutions under one program, the One Cloud platform helps MSPs deliver solutions to their customers faster. This improved time-to-market is a competitive advantage, as businesses today demand speed and agility in cloud deployments.
MSPs can now quickly provision and deploy Microsoft’s cloud products, reducing the time it takes to meet customer needs and accelerating the adoption of cloud technologies. This rapid response helps MSPs keep clients satisfied and positions them as reliable and efficient providers.
How to Leverage One Cloud for MSP Growth
MSPs looking to maximize the benefits of One Cloud must take a strategic approach to implementing the program within their business. Here are some ways MSPs can leverage the One Cloud program to grow their business:
1. Offer a Complete Microsoft Solution to Clients
One of the most effective ways to leverage One Cloud is by offering a complete Microsoft solution to clients. Many businesses are looking for a one-stop-shop for their cloud needs, and by bundling all of Microsoft’s cloud services together, MSPs can meet these demands. MSPs should present the full Microsoft cloud suite as an integrated solution, highlighting the value of each product and its synergy with the others.
This comprehensive approach allows MSPs to offer a more compelling value proposition to customers, making it easier to sell multiple products and retain clients for the long term.
2. Utilize Training and Enablement Resources
It provides MSPs with training, enablement resources, and hands-on labs to help them become experts in Microsoft solutions. To maximize the effectiveness of the One Cloud program, MSPs should take advantage of these resources to ensure their teams are well-versed in all aspects of Microsoft’s cloud offerings.
By investing in training and skill development, MSPs can confidently offer Microsoft’s full stack of products, increase sales, and improve customer satisfaction.
3. Track Customer Usage and Optimize Offerings
Once MSPs begin offering Microsoft’s cloud solutions, they should track customer usage and engagement to ensure that clients are getting the most out of the products they’ve purchased. By understanding how customers are using Microsoft 365, Azure, Dynamics 365, and Power Platform, MSPs can tailor their offerings to meet client needs more effectively.
Additionally, tracking usage helps MSPs identify opportunities for upselling, cross-selling, and renewing contracts, which can increase revenue and help grow the business over time.
4. Focus on Customer Success
MSPs who focus on delivering exceptional customer success will benefit greatly from the One Cloud program. By ensuring that clients achieve their business goals with Microsoft’s cloud products, MSPs can build long-term, loyal relationships that lead to greater customer retention and growth.
Customer success initiatives could include providing ongoing support, training, and optimization services that help clients fully utilize Microsoft’s solutions. By focusing on customer outcomes, MSPs can demonstrate their value and secure more business from existing clients.
Unlocking the Potential of One Cloud
The One Cloud program represents a transformative opportunity for MSPs to grow their businesses by offering a complete suite of Microsoft solutions. By bundling Azure, Microsoft 365, Dynamics 365, and Power Platform, MSPs can increase their earning potential, reduce churn, and provide greater value to clients. The program also provides essential support, training, and resources to help MSPs succeed in the competitive cloud space.
Through the One Cloud program, MSPs have the tools they need to create deeper customer relationships, expand their service offerings, and accelerate growth. By taking advantage of the benefits and resources provided, MSPs can position themselves for success in an increasingly cloud-driven world.
Final Thoughts
The evolution of the cloud landscape has created immense opportunities for Managed Service Providers (MSPs) to expand their service offerings, increase revenue potential, and better serve their customers. One Cloud program, coupled with the broad range of Microsoft solutions, provides MSPs with a unique advantage in an increasingly competitive market.
By offering a comprehensive suite of Microsoft products such as Azure, Microsoft 365, Dynamics 365, and Power Platform, MSPs can deliver more value to their customers while improving business efficiency. The One Cloud program simplifies the process of transacting across multiple Microsoft solutions, making it easier for MSPs to expand their service portfolio and offer integrated solutions that meet diverse client needs.
In addition to the growth potential, the support, enablement resources, and training available through further empower MSPs to thrive. By investing in customer success and focusing on continuous learning, MSPs can solidify their position as trusted partners, ensuring long-term customer relationships and higher retention rates.
Ultimately, the collaboration with Microsoft through the One Cloud program provides MSPs with the tools they need to not only stay ahead of the competition but also drive their own growth and success. As more organizations embrace the cloud, MSPs who adopt a holistic approach to cloud services and prioritize customer outcomes will be well-positioned for sustained success. The opportunity is there—leveraging One Cloud program could be the key to unlocking a brighter future for your MSP business.